Marketing Communications Specialist

EWI is a world leader in developing and deploying new technologies that enable companies to bridge the gap between R&D and manufacturing implementation. EWI associates are passionate about identifying out-of-the-box options that provide a long-term competitive advantage for our clients. Our clients tell us we are a valuable extension and complement to their innovation, engineering, and manufacturing teams. If you enjoy dealing with customers and solving difficult, technical problems, EWI is the place for you.

We are in search of a creative, driven marketing professional to serve as Marketing Communications Specialist. The Marketing Communications Specialist will be responsible for creating and developing promotional and PR opportunities, media communications and press releases, sales collateral, and support materials for EWI. Additionally, the Marketing Communications Specialist will execute external and internal corporate communications on behalf of different departments, provide Customer Relations Manager with marketing support related to events, and develop written marketing content, support light paper editing and development. The Marketing Communications Specialist is part of a multi-organizational team dedicated to promoting our technical experts and evolving technologies to support sales generation.

ESSENTIAL FUNCTIONS:

• Promotion and Public Relations: Develop and create marketing campaigns and content to promote EWI's activities to the industry and public
  
  
  
  • Includes writing press releases, blogs, website content, and other promotional vehicles
  • Establishing relationships with media and other external sources of company promotion
  • Bringing new PR opportunities to EWI executive and management teams
  
  
  
  
• Lead Gen Tools: Develop and provide materials for sales development team and engineering teams
  
  
  
  • Includes writing and graphic layout of sales literature sheet, letters, notices, editing technical light papers, supplying display and sales materials for conferences and trade shows
  • Working with outside vendors to secure and coordinate services and materials in support of sales activities; coordinate storage and retrieval of sales and show materials
  
  
  
  
• Corporate Communication/Support: Write and edit statements, letters, and communiques on behalf of the executive/management teams, HR, and engineering groups on an as-needed basis
• Events Support: Provide CRM with requested support for events by participating in planning meetings, creating/sending invitations and registrant communication, assisting on-site during event with registration and reception if needed, facilitating presentation distribution and follow-up communication

KNOWLEDGE/SKILLS/ABILITIES:

• Proficient in marketing principles and concepts
• Adept at articulating a creative vision, concepts, and goals to writers, designers, photographers, printers, etc.
• Self-drive to accomplish tasks on-time and with high-quality
• Energized and motivated by a fast-paced, entrepreneurial, service-minded, mission-based organization
• Excellent problem-solving ability and approach toward challenges
• Outstanding attention to detail
• Proven adaptability and flexibility as a part of team
• Exhibits sound judgment in decision making and execution
• Ability to maintain excellent customer relationships both internal and external
• Proven success in a team-oriented environment
• Strong ability to plan and organize tasks
• Excellent written and verbal communication, including technical writing and presentation development
• Proficient in MS Office with emphasis on Outlook, Word, and Excel

EDUCATION:

• Bachelor's degree in marketing, communications, and/or journalism is preferred
• Lesser degree with equivalent experience will be considered

EXPERIENCE:

• Five (5) to seven (7) years' experience in marketing, advertising, and/or sales
• Three (3) years' experience in role developing creative content and campaigns to promote company

EOE/M/F/Disability/Protected Veteran Status

Accommodations

Individuals who need reasonable accommodations under the ADA in order to participate in the search and/or application process should contact Human Resources at (614) 688-5000.