Global Marketing Segment Manager

The Global Segment Marketing Manager will be responsible for developing and executing comprehensive global marketing strategies tailored to the Infrastructure segment within PPG's Protective and Marine Coatings business. The ideal candidate will possess a strong background in marketing, with a focus on digital initiatives, and will work closely with our global team of segment and product managers to drive brand awareness, engagement, and revenue growth in this key area. This position will report to Brand/Product Management Manger and will sit in Pittsburgh, Pa at our general office.

Responsibilities:

Campaign Development and Management:

• Design, implement, and manage targeted marketing campaigns that align with business objectives and drive growth in the Infrastructure segment.
• Monitor and analyze campaign performance, making data-driven adjustments to optimize results and maximize impact.

Annual Marketing Planning:

• Develop and execute annual marketing plans with a strong emphasis on digital marketing strategies specifically for the Infrastructure segment.
• Collaborate with cross-functional teams to ensure alignment with overall business goals and segment-specific initiatives.

Growth Strategy Development:

• Identify market opportunities and trends within the Infrastructure segment to inform strategic marketing initiatives.
• Develop and implement strategies to enhance market penetration and drive revenue growth in the Infrastructure sector.

Communication Skills:

• Create compelling marketing content, including written materials, presentations, and digital assets that resonate with the Infrastructure audience.
• Communicate effectively with internal and external stakeholders, ensuring clarity and alignment on marketing initiatives.

Organization and Project Management:

• Maintain organized project timelines and budgets, ensuring all marketing activities are executed on schedule and within budget.
• Prioritize tasks effectively to manage multiple projects simultaneously.

Collaboration with Global Teams:

• Interface with global segment and product managers to gather insights and align marketing strategies across regions, specifically focusing on Infrastructure.
• Share best practices and leverage global resources to enhance local marketing efforts.

Qualifications:

• Bachelor's degree in Marketing, Business, Communications, or a related field; a Master's degree or MBA is preferred but not required.
• 6-10 years of experience in marketing, with a focus on segment marketing and digital strategies, preferably within the coatings or infrastructure industries.
• Proven track record of successful campaign development and management, with a demonstrated ability to drive growth in key segments.
• Excellent written and verbal communication skills.
• Strong organizational skills and attention to detail.
• Self-starter with a proactive approach to problem-solving and project management.
• Ability to work collaboratively in a global team environment.
• Ability to travel globally.

• U.S. Citizens, Green Card holders, and political asylees or refugees are eligible to apply

Despre noi:

PPG: PROTEJM I INFRUMUSEM LUMEA

Prin leadership in inovaie, sustenabilitate i culoare, PPG ajut clienii din pieele industriale, de transport, produse de consum i construcii, precum i din post-vanzri, s imbunteasc mai multe suprafee in mai multe moduri decat orice alt companie. Pentru a afla mai multe, vizitai www.ppg.com i urmrii @PPG pe X.

The PPG Way 2030

Suntem campionii clienilor

Proactivi. Indrznei. De incredere. Tot ceea ce facem incepe cu clienii notri. Ascultm, acionm rapid i nu ne oprim pan nu le rezolvm cele mai mari provocri. Atunci cand clienii notri catig, cretem cu toii.

Acionm cu scop i vitez

Agili. Condui de date. Autonomi. Ne asumm riscuri inteligente pentru a rmane inaintea concurenei. Lucrm proactiv i cu agilitate, folosind date de calitate pentru a dezvolta soluii care creeaz valoare.

Suntem operatori exceleni

Productivi. Colaborativi. Responsabili. Indiferent de rolul nostru, identificm problemele, ne asumm responsabilitatea i aducem intotdeauna soluii. Suntem atat proactivi, cat i receptivi pentru a susine imbuntirea continu i pentru a livra rezultate. Ne sprijinim echipa din prima linie - imaginea PPG in faa clienilor.

Luptm ca s catigm

Orientai spre viitor. Determinai. Ambiioi. Suntem pasionai de creterea afacerii i de reuita alturi de clienii notri. Livrm rezultate, adoptm noi tehnologii i folosim agilitatea i viteza ca puncte forte.

Suntem mandri de PPG

Puternici. Unii. Pasionai. Muncim in siguran, acionm cu integritate i apreciem diversitatea perspectivelor. Celebrm realizrile i suntem mandri de impactul pozitiv pe care il crem impreun pentru a proteja i infrumusea lumea.

La PPG folosim inteligena artificial in procesul de recrutare pentru a-l face mai eficient. Instrumentele de AI nu iau decizii de angajare. Putei afla mai multe accesand https://careers.ppg.com/ro/ro/candidate-resources.

PPG ofer anse egale tuturor candidailor i angajailor. Oferim oportunitatea de a-i crete i de a-i dezvolta cariera intr-un mediu care asigur un loc de munc satisfctor pentru angajai, creeaz un mediu pentru invare continu i imbrieaz ideile i diversitatea celorlali. Toi solicitanii calificai vor fi luai in considerare pentru angajare, indiferent de sex, sarcin, ras, culoare, credin, religie, origine naional, varst, statut de dizabilitate, stare civil, statut de veteran, orientare sexual, identitate sau expresie de gen.

Dac avei nevoie de o adaptare din cauza unei dizabiliti, v rugm s trimitei un e-mail la recruiting@ppg.com.

Intervalele salariale i beneficiile PPG pot varia in funcie de locaie, ceea ce ne permite s compensm angajaii in mod competitiv pe diferite piee geografice. PPG ia in considerare mai muli factori in luarea deciziilor privind compensarea, inclusiv, dar fr a se limita la, seturi de competene, experien i instruire, calificri i educaie, licene i certificri, precum i alte nevoi organizaionale. Pot fi aplicabile i alte stimulente.

Programele noastre de beneficii pentru angajai sunt concepute pentru a sprijini sntatea i bunstarea acestora. Orice acoperiri de asigurare i beneficii vor respecta termenii i condiiile planurilor aplicabile, precum i documentele de guvernan asociate acestora. Beneficiile vor fi discutate cu dumneavoastr de ctre recrutor in timpul procesului de angajare

PPG apreciaz feedbackul dumneavoastr cu privire la procesul nostru de recrutare. V incurajm s vizitai Glassdoor.com i s oferii feedback despre proces.