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Director of Sales - Hotel

Gorman & Company
vision insurance, parental leave, paid time off, paid holidays, 401(k), retirement plan
United States, Illinois, Rockford
Jan 30, 2026

Join our team as a Director of Sales at Embassy Suites Rockford Riverfront!
Are you a driven, competitive sales leader who thrives on building relationships and hitting ambitious goals? Embassy Suites Rockford Riverfront, a 160-room hotel with a full conference center, is seeking a confident, motivational Director of Sales to lead our on-site sales efforts, inspire a team of five, and drive revenue across rooms, groups, and events.

What You'll Do

  • Lead and motivate a sales team of five while partnering closely with the General Manager to drive total hotel revenue
  • Develop and execute sales strategies to maximize room, group, and conference center performance
  • Actively solicit new business, build long-term client relationships, and represent the hotel in the community
  • Participate in client meetings, conduct site tours, and deliver persuasive sales presentations
  • Analyze market trends, competitive data, and booking pace to adjust pricing and sales strategies
  • Oversee forecasting, reporting, and sales activity tracking to support business goals

What You'll Bring

  • Proven sales leadership experience with a strong drive to achieve and exceed goals
  • Confidence, initiative, and a competitive mindset balanced with collaboration and relationship-building
  • Ability to coach, motivate, and hold a sales team accountable
  • Strong communication and negotiation skills
  • Bachelor's degree or equivalent combination of education and experience
  • Hotel or hospitality sales experience preferred, though strong sales backgrounds from other industries are welcome

Compensation & Benefits

  • Competitive salary based on experience starting at $78,000
  • Medical, dental, and vision insurance
  • 18 days of paid time off to rest, recharge, and reset
  • 11.5 paid holidays
  • 401(k) retirement plan with a 6% company match
  • Short- and long-term disability coverage
  • Paid parental leave
  • Additional lifestyle and wellness benefits

If you're ready to lead a high-performing sales team, build lasting relationships, and make a measurable impact on hotel performance, we encourage you to apply today.

Embassy Suites Rockford Riverfront & Gorman & Company are Equal Opportunity Employer.

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